"If you win Mulch, you win the year".
A quip, casually shared in a meeting of 40+ people, led to a proactive idea and later an entire movement on Mulch.
Yes, you read that correctly, we took the most mundane thing and quite literally, made a big deal about it.
And that BIG DEAL became the most successful Mulch marketing campaign in history.
A quip, casually shared in a meeting of 40+ people, led to a proactive idea and later an entire movement on Mulch.
Yes, you read that correctly, we took the most mundane thing and quite literally, made a big deal about it.
And that BIG DEAL became the most successful Mulch marketing campaign in history.
